Unlocking Leadership Success: The Power of Margin

In today's fast-paced world, leaders often find themselves juggling numerous responsibilities, constantly striving for success, and dealing with overwhelming workloads. Burnout seems to be lurking just around the corner, and the pressure can sometimes make us question our abilities an …

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The Ultimate Email Marketing Playbook for Giving Tuesday

Giving Tuesday is more than a day; it's a global celebration of generosity that unites people around the world. But how do you channel this global movement into tangible support for your cause? The answer lies within a solid generosity strategy and marketing plan. We will leave the br …

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A Social Media Marketing Guide for Giving Tuesday

Imagine a day that casts a spotlight on your mission as an organization. That's Giving Tuesday, a golden opportunity to engage the minds and hearts of potential supporters. The idea of Giving Tuesday is simple: a day that encourages people to do good, to give their time, their resourc …

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3 SEO Mistakes That Will Crush Your Website Traffic and How to Tackle Them

Is your website feeling like a lost explorer in the vast jungle of search engines? Don't let these common SEO mistakes or other common website mistakes keep your online presence hidden in the shadows. We're here to shed light on these pitfalls and provide you with actionable solutions …

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Metrics Every Organization Must Measure for Website Strategy Success

Are high bounce rates giving you sleepless nights? Fret not, as we're here to guide you through the process of measuring the essential website metrics that can steer you back onto the path of success. In this digital age, where your online presence can make or break organizational suc …

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Conflict is Normal. Drama is a Choice.

At Clever, we don’t have core values like most organizations do but instead, we have core convictions that have shaped our culture since day one. One of our core convictions is that we believe “Conflict is Normal.”

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3 Types of Leadership: Which One Are You?

In our experience working with leaders in churches, businesses, schools, and non-profits, we have concluded the following three styles of leadership are the most common in healthy and growing organizations.

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Top 5 Common Website Mistakes

Prepare for a website reality check! We've witnessed and remedied hundreds of website blunders over the years and have compiled a list to help you win with web. Here are top five most common website mistakes we've encountered, so you can steer clear and create a website that captivate …

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Email Marketing Best Practices

This post is a modified excerpt from our resource Effective Email Marketing: How to Win Before Pressing Send which can be downloaded here for free.

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Popular Email Marketing Terms and Definitions

Whether you are new to digital marketing or just trying to increase your skills, email marketing terms and definitions can get quite confusing and feel like you're learning a new language.

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